Brand Marketing for Trailblazers
Effective brand marketing is the act of crafting an identity for a brand, and it separates the brands you care about from the brands you don’t.
Effective brand marketing is the act of crafting an identity for a brand, and it separates the brands you care about from the brands you don’t.
Wendell shares his journey to market research and the implications DEI has had on his experiences in the workforce; so that other Black researchers can see their place in Market Research.